Our rapidly growing Toronto office is currently seeking a savvy Strategist to join our thriving strategy & planning team. This position will report into the SVP, Director Strategy and is located in our downtown Toronto office. The successful candidate will be part of a community of other strategists, planners and analysts in our Toronto and Vancouver offices. Along with a Sr. Digital Strategist this role will mainly focus on servicing the GSK consumer health business, a portfolio of sixteen brands such as Buckley’s, TUMs, Voltaren, Sensodyne, Pronamel, and Abreva, but could extend to other brands within our client list, such as IKEA and BMW.
At Wunderman, the Strategist is a multi-disciplinarian but also a digital native, bringing professional experience and across many parts of digital marketing spectrum from prior strategy or planning roles. They are passionate about understanding human behaviour and are obsessed with how media, technology, creativity and design are reshaping interactions between people and brands. They love digging into research to uncover consumer, cultural and category truths that inform great insights. They are equally experienced driving journey maps, persona development, and digital communications plans. They are able to operate both conceptually and analytically to drive and inspire successful creative idea and technology solutions while leveraging data to uncover insights and establish in-market drivers of performance.
These skills will be applied to the development of strategic solutions rooted in digital marketing, across all forms of digital advertising, website, content marketing, social media marketing, email marketing, and digital brand activations.